01 AI AUTOMATION × FULL-STACK ENGINEERING

I turn prompts into production systems.

I build AI agents, automation pipelines, search-ready web products, analytics systems, and programmable creative workflows—from WhatsApp conversations to Remotion finance reels.

2+
Years engineering
06
Selected case studies
E2E
Strategy to shipped system
Prompt EngineeringAI AgentsMake.com AutomationAEO + GEORemotionFull-StackCreative AI

02 WHAT I BUILD

AI is not a feature.
It is the operating layer.

I combine model fluency, engineering, automation, search intelligence, and creative execution into systems that can be used—not just demonstrated.

01 / PROMPT

Prompt architecture

I design reusable prompts, context structures, evaluation loops, and human checkpoints across Claude, GPT, Codex, Claude Code, Gemini, and Google AI Studio.

  • Role and context design
  • Multi-step reasoning workflows
  • Model-aware iteration
02 / AUTOMATE

Pipelines & automation

I connect triggers, models, APIs, structured data, notifications, and approvals with Make.com and custom logic.

  • Make.com scenarios
  • Webhook and API routing
  • Reliable human handoffs
03 / CONVERSE

WhatsApp AI agents

I create and train WhatsApp AI agents around real business conversations, including intent handling, knowledge, lead qualification, and escalation.

  • Conversation architecture
  • Agent training and testing
  • Lead and support workflows
04 / DISCOVER

Search intelligence

I build for classic search, answer engines, and generative discovery—then measure behavior across GSC, Clarity, GA4, and Merchant Center.

  • SEO metadata and JSON-LD
  • AEO and GEO structure
  • Analytics and behavior insight

03 SELECTED WORK

Systems with a reason
to exist.

Selected builds across programmable media, technical discovery, marketplace infrastructure, and commerce.

CASE 02 FREELANCE

Search-ready web delivery

Mittal Architect

A recent end-to-end architecture website built with technical discovery in mind: SEO metadata, semantic meta tags, JSON-LD, AEO and GEO structure, Google Search Console, and measurement foundations.

Built forSearch + answer + generative discovery
SEOJSON-LDAEOGEOGSC
Visit Mittal Architect ↗
CASE 03 CREATIVE SYSTEM

Programmable media pipeline

Finance Typography Reels

A reel-making system built with Remotion and TypeScript. Prompt-assisted scene planning turns dense finance information into timed typography, structured scenes, and repeatable video output.

WorkflowResearch → script → scenes → render
RemotionTypeScriptPrompt EngineeringAI Creative
CASE 04 FOUNDER BUILD

D2C operations

The Vibed Vines

Launched and operated a Shopify brand across storefront, collections, checkout, Merchant Center, GSC, GA4 events, SEO, AI-assisted creative, cart recovery, and unit economics.

LearningEngineering decisions grounded in business reality
ShopifyGA4Merchant CenterAI Creative
Visit the project ↗
CASE 05 CLIENT DELIVERY

Business web presence

Aegis Squad

A responsive, multi-page business website shaped around clear service positioning, dependable performance, and direct conversion paths across desktop and mobile.

ValueSharper positioning with a credible digital front door
Responsive WebHTMLCSSJavaScriptBootstrap
Visit Aegis Squad ↗
CASE 06 CLIENT DELIVERY

Industrial web delivery

Shree Hari Spintex

A production-ready manufacturing website taken from requirements to launch, with responsive access, structured company information, and a stronger foundation for industrial discovery.

ValueClearer capability communication for buyers and partners
Web DevelopmentResponsive UXSEO StructureDeployment
Visit Shree Hari Spintex ↗
Additional delivery Kiraq ↗

04 MY OPERATING SYSTEM

From vague intent
to a working loop.

Prompt engineering is strongest when it is connected to clear inputs, reliable tools, measurable outputs, and a human decision point.

  1. 01

    Frame the outcome

    Turn a loose brief into constraints, success criteria, inputs, and decision points.

  2. 02

    Architect the prompt

    Structure context, roles, examples, tools, and output contracts for the right model.

  3. 03

    Connect the pipeline

    Route data through Make.com, APIs, code, agents, or content-generation stages.

  4. 04

    Ship the experience

    Build the interface, conversation, content, or render that people actually use.

  5. 05

    Measure and improve

    Use search, analytics, behavior, and qualitative feedback to close the loop.

06 CAPABILITY MAP

One builder.
Multiple connected layers.

The value is not knowing a long list of tools. It is knowing which layer each tool belongs to—and how to connect them.

01

AI & prompting

ClaudeGPT / ChatGPTCodexClaude CodeGeminiGoogle AI StudioGoogle FlowPrompt Engineering
02

Automation & agents

Make.comWhatsApp AI AgentsAgent TrainingAPIsWebhooksWorkflow DesignHuman Handoffs
03

Search & intelligence

SEOAEOGEOJSON-LDSearch ConsoleMicrosoft ClarityGA4Merchant Center
04

Creative systems

AI CreativesSocial PostsCarouselsImage GenerationVideo GenerationVideo EditingCanva AIRemotion
05

Engineering

JavaScriptTypeScriptPHPReactMySQLLaravelCodeIgniterREST APIs
06

Commerce & delivery

ShopifyProduct FeedsAnalytics SetupTechnical SEOResponsive UIClient DeliveryUnit Economics

07 EXPERIENCE

Built in production.
Expanded through practice.

My foundation is production software engineering. AI, automation, search, and creative systems extend that foundation.

2025 — NOW

Independent

AI Automation & Full-Stack Engineer

Remote · India

Building freelance web products, AI-assisted creative systems, automation workflows, and independent commerce projects.

  • Delivered the Mittal Architect website with SEO, JSON-LD, AEO, GEO, and GSC foundations.
  • Built a programmable finance-reel workflow with Remotion, TypeScript, and prompt-led production.
  • Developing Make.com pipelines and WhatsApp AI agent capabilities for business workflows.
2024 — 2025

Clues Network Pvt. Ltd.

Front-End & Back-End Software Engineer

Gurugram · Haryana

Worked across production marketplace architecture, backend workflows, product operations, and legacy optimization.

  • Designed SmartStore marketplace linkage across schema, vendor logic, APIs, frontend flows, and triggers.
  • Rebuilt product dashboards and bulk CSV systems with validation and granular reporting.
  • Fixed inventory and quantity logic while modularizing tokenized product workflows.
2022

Shree Hari Spintex Ltd.

Web Developer Intern

Bathinda · Punjab

Designed, developed, and deployed an industrial website from requirements through production using HTML, CSS, JavaScript, Bootstrap, and Git.

Ketan Goyal

08 ABOUT

Engineer’s discipline.
Creator’s range.

I started with web engineering and production commerce systems. Running a D2C brand pushed me into analytics, search, creative production, and unit economics. AI turned those separate skills into a connected operating system.

Today I work comfortably across code, prompts, automations, agents, discovery, and media—always with the same goal: create something useful, measurable, and ready to ship.

B.E. / COMPUTER SCIENCE
Chitkara University2020 — 2024 · Punjab, India

09 LET’S BUILD

Have a workflow,
product, or idea?

Bring the business problem. I can help shape the prompt system, pipeline, agent, search layer, interface, or creative workflow around it.

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